Premium Mobile Ad Network
For questions regarding press releases please email pr@todacell.com.
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Todacell secures additional $1M Funding March 2010
Tel Aviv, Israel, March 9, 2010 – Todacell, the leading mobile display ad network for optimizing publisher ad performance, today announces an additional $1 million round of funding from existing investor AfterDox.
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5 developments that will shape the mobile landscape
ABSTRACT: Location based mobile features are the evolution of social networking. Mobile games will grow, particularly mobile social games. Non-phone mobile communications will eventually surpass mobile phone calls.
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Todacell on TechCrunch
Israeli TodaCell has raised a $1M round to be used to market the company’s mobile ad inventory optimization solution that analyzes users’ click patterns across ad campaigns that span category verticals and age groups.
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Toda!Now goes LIVE
Toda!Now, the only 100% transparent smartphones mobile ad network, is now ready for publishers and advertisers to join. Advertisers can reach their audience based on unique users. We have more than 15M unique users globally with nearly 50% in North America.
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TodaBridge 1.5 Released!
Todacell has just announced the release of TodaBridge for Publishers (TBP) Ver. 1.5. The latest version features CPA support, 3rd party ad delivery, dashboard, country and carrier targeting, HTML ads, custom ad sizes, unique users tracking, Firefox support and many other improvements.
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Thumbs up for TodaBridge from MCN
"TodaBridge high productivity screens offer an intuitive ad management process that is easy to follow; by far friendlier than other systems we've tested to date." says David Kurtz, VP Products for Mobile Content Networks; a leading mobile search provider HQ in Tokyo with R&D in Mountainview, CA.
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Moshe Vaknin's (CEO) interview on YouTube
Moshe Vaknin, CEO, talks about Todacell, what sets its apart from other mobile advertising companies, and the road ahead.
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Moshe Vaknin, CEO, talks to TalkingMobile.com
Moshe, Vaknin, CEO, talks to Harel Shattenstein of Talking Mobile about Todacell's insights and directions in mobile advertising for the road ahead.
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TodaBridge 1.2 - Japanese Version Released
Todacell Ltd. released a Japanese version of TodaBridge 1.2 Monday 16th. Nov. 2008. TodaBridge is now fully Japanese localized including reports generation. "Todacell has focused on Japan's mobile advertising market heavily from its inception. The choice to localize to Japanese first demonstrates Todacell's firm commitment to this market." says Zvi Eshel, VP Products. With full time presence in Japan, Todacell's Japan team was able to complete the task in record time.
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Mobile IM Leader Now Partner
Todacell partnered with a leading mobile IM provider to serve highly targeted ads on mobile IM chat sessions. Mobile IM providers own inventory that is invaluable for advertisers. Specific modifications to the mobile IM application can further enhance the value of existing inventory for advertisers. Campaigns are currently running successfully in several territories.
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Todcell's New Website
Todacell launched today a completely new website. The site will run in beta mode with invitation only login screen for the coming weeks. During this time, Todacell will add product screen shots thumbnails and translate the site to Japanese. The site is expected to launch publically by end of October.
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Global Mobile Search Partner - 3 Yr. Agreement
Todacell signed a 3 year agreement with a global mobile search partner specializing in real time federated search and vertical and horizontal search solutions with large portals and and content providers worldwide. Todacell's mobile advertising platform, TodaBridge, was chosen for its ability to handle custom targeting parameters and real time profiling.
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New Business Partners
Todacell's CEO, Mr. Moshe Vaknin, acknowledged today that Todacell is already talking to a number of global partners looking to integrate Todacell's innovative off portal mobile advertising solution. "I think it is too early at this point to discuss any particulars but all i can say is that the market is thirsty...
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Forget generic targeting
The newly released Toda!Bridge 1.2 is currently under evaluation by select business partners who were not pleased with existing mobile advertising solutions. Specifically, Publishers not content with ready-made channels or targeting options are excited about TodaBridge built-in support for custom targeting...
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Toda!Bridge 1.2 Released
Toda!Bridge 1.2 - A refreshing mobile advertising solution for publishers and advertisers that packs next generation performance with exceptional ease of use was released today. Toda!Bridge is already being test driven by select business partners from mobile content and application providers to mobile search companies looking to add mobile advertising value to their services.
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Todacell - Premium off portal mobile advertising for mobile publishers and advertisers. User targeting, audience targeting, inventory management, mobile brand advertising, CPM, CPD, CPC, inventory optimization, campaign optimization, yield optimization, friendly campaign manager, mobile conversions, conversion tracking, engagement map, custom targeting, revenue share. Premium mobile ad network. Mobile ad server. TodaBridge. Smart phone, mobile banner, semantic web, contextual targeting, behavioral targeting, BT, audience segmentation, mobile audience network, mobile analytics, location based services, IM, instant messaging, content aggregators, mobile search, mobile search advertising, contextual location, mobile social networks, mobile applications, Toda!Bridge, audience intelligence, social discovery. Smartphones channel, iphones channel, advertising smart channel, iphone mobile advertising.
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